Startups keep complaining about the amount they have to spend on advertising their products. About 2 to 5 percent of their gross sales are spent on advertising every year. While advertising is an important part of promoting your product, it becomes expensive at times. Being an online website, there are plenty of ways in which you can market your company and work towards its growth. No matter how big or small business you have started, online presence is a must in today’s world, which in a way authenticates your company via people who search for you online. Getting the online presence in your sales strategy could be one of the ways to spreading the word about your business.
So here are five free Chatur ways in which you can market your product for free
The Hashtag game!
The Internet is full of free spaces to use. Creating a Twitter account is free and can create better reach. Since Twitter sets trends with their hashtags it would be good to have your presence felt in that field. In this era where Twitter accounts and their tweets create demand in the market, it’s not only useful, but must-do for your business.
Register your business on Google Places allows your product to be found more easily on Google search. Registering on Google Places is a simple procedure. You have to fill a form, register and then verify through the confirmation process.
Considering the fact that Facebook is the most used social networking site in the world, your product’s presence on the site is a must. Your popularity increases with the number of likes and shares you receive. You can also send your customers messages through Facebook and interact with them. Facebook has a great way of letting your customers have a better view about the brand you are.
Another way to promote your page could be a usage of signature emails. Add the feature that adds a 3-4 line signature at the bottom which could be links to Facebook, Twitter, YouTube and another social networking space you have for your product.
YouTube helps in promoting your product through the video you put up. You can yourself feature in the video and reach out to your audience easily. It will help in connect to your customers in a better way. Fashion bloggers have the most benefit of this feature as they keep uploading DIY (do it yourself) videos that help in connecting to the audience in a better way. Other business start-ups can also use the same technique in getting the opinion of their audience.
If you too have entrepreneurial dreams or wish to have a venture like the ones listed above, you need to have faith in your Chatur Idea. You will always wonder who will fund this idea and from where will you find investors. In that case, you can participate in the #BeAChatur Contest and not only be mentored, but also stand a chance to win a whopping Rs.10 Lac funding for your dream startup idea.